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Inspiring Your Analytics Stakeholders to Take Action with Jeff Sauer [Podcast]

Today’s guest works harder than anyone I know to create super useful analytics content and resources for our industry. Depth of Knowledge. The Periodic Table of Google Analytics. The Jumpstart Podcast. These are all gifts created by Google Analytics / PPC guru & dear friend Jeff Sauer of Jeffalytics, one of the most authoritative and …

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What My Move to Search Discovery Means for Measure

February 29th, 2016. Leap Day has the dubious distinction as a date; it is often associated with either a way to procrastinate on your taxes or annoyed children who happened to be born on this date. For me, Leap Day has historically represented, well, nothing. They’ve blurred together as completely unremarkable blips in my cosmically brief …

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Mind-blowing Pro Presentation Tips with Rand Fishkin [Interview]

Today’s esteemed guest hardly needs any introduction. But here goes anyway! Rand Fishkin is one of the most revered, most followed and most celebrated figures in the digital marketing world today. He’s made his astoundingly valuable and popular Whiteboard Friday video series a digital household name. He has a knack for turning industry conference audiences …

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Adam Greco’s 5 Analytics Data Storytelling Strategies [Interview]

Today’s esteemed guest is best known for transforming eager young analytics grasshoppers into Adobe Analytics black belts. Adam Greco is founding partner of Analytics Demystified and author of an immensely popular SiteCatalyst blog. He is a highly respected member of the analytics community for his contributions to accelerating the measure community’s mastery of Adobe Analytics, …

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June Dershewitz on Analytics Analogies for Complex Concepts

Today’s esteemed guest has a 15-year career driving and presenting analytics strategies for major corporations. June Dershewitz is the Director of Digital Analytics at Apollo Education Group, the parent company of University of Phoenix, where she oversees the digital analytics platform for the entire customer lifecycle. Previously, she was a member of the leadership team …

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Stéphane Hamel on Maximizing Your Analytics Visualization Toolbox

Welcome to a brand new year of The Present Beyond Measure Show! Hopefully you enjoyed the 2015 Year in Review Holiday Special. I know I had way too much fun recording it! Now let’s dive into 2016 with our first esteemed guest…. Stéphane Hamel is a renowned industry expert on all things analytics and the …

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Presentation Horror Stories with the Digital Analytics Power Hour

As someone who is punctually challenged (the only event I was early for was my own birth) I hope you’ll forgive me asking this thought-provoking question: What does Halloween mean to you? Yes, let’s move past the fact that Halloween is long passed and it’s now Thanksgiving time. Humor me. So to me, Halloween means …

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Krista Seiden’s Google Analytics Viz Tips & Unusual Presentation Prep

Krista Seiden is the Analytics Advocate for Google where she is responsible for educating and advocating for digital analytics and optimisation best practices as well as running the GA Premium training program. Her work is influencing millions of people all over the world. She also co-chairs the San Francisco chapter of the Digital Analytics Association (DAA) and …

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Eric Feinberg’s Top Secrets for Killer Conference Room Confidence

Today’s episode features a most popular and entertaining member of the analytics community. My great friend, Eric Feinberg of ForeSee, is an expert in voice of customer analytics, particularly in the mobile measurement space. He started out as a web analyst, grew to become a multichannel strategy consultant, usability specialist and focus group moderator. Since …

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