THE BLOG

Lea's latest musings on data presentation, visualization, and analytics.

On Criticism and Kindness in the Digital Analytics and Marketing Industry

LISTEN TO THE PODCAST Pssst…I have a secret. No, it’s not a new tutorial on Google Sheets charts or PowerPoint secrets. It’s something much more personal. You see, my greatest passion is storytelling, and I’d like to do more of that with the things that matter to me...

Creating a Data-Savvy Stakeholder with Juice Analytics [INTERVIEW]

This episode’s guests are on a mission to create data-savvy organizations by improving the dialogue between analyst and stakeholder. Zach and Chris Gemignani are the brain trust behind Juice Analytics, a company dedicated to helping organizations learn the language of...

Delivering Effective Product Demonstrations with Oscar Santolalla [INTERVIEW]

This episode’s guest is on a mission to turn your boring product demonstration into a unique benefits-driven selling experience for technology vendors. Oscar Santolalla of the Time to Shine Podcast is an engineer turned public speaking trainer who happens to excel at...

How I Quickly Create an Effective Presentation Handout [Template]

The Sinister Role of the Presentation Handout Here's a bold statement: I believe that the printable presentation handout is the root cause of why audiences around the world are falling asleep during presentation meetings. Don't believe me? Consider the following:...

Inspiring Your Analytics Stakeholders to Take Action with Jeff Sauer [Podcast]

Today’s guest works harder than anyone I know to create super useful analytics content and resources for our industry. Depth of Knowledge. The Periodic Table of Google Analytics. The Jumpstart Podcast. These are all gifts created by Google Analytics / PPC guru & dear...

What My Move to Search Discovery Means for Measure

February 29th, 2016. Leap Day has the dubious distinction as a date; it is often associated with either a way to procrastinate on your taxes or annoyed children who happened to be born on this date. For me, Leap Day has historically represented, well, nothing. They’ve...

Mind-blowing Pro Presentation Tips with Rand Fishkin [Interview]

Today’s esteemed guest hardly needs any introduction. But here goes anyway! Rand Fishkin is one of the most revered, most followed and most celebrated figures in the digital marketing world today. He’s made his astoundingly valuable and popular Whiteboard Friday video...

Adam Greco’s 5 Analytics Data Storytelling Strategies [Interview]

Today’s esteemed guest is best known for transforming eager young analytics grasshoppers into Adobe Analytics black belts. Adam Greco is founding partner of Analytics Demystified and author of an immensely popular SiteCatalyst blog. He is a highly respected member of...

Charting Volume, Trend, Growth in One Visualization [Video]

This special video edition features my next makeover of a listener-submitted viz! So exciting!! Today’s submission comes courtesy of Jennifer Yacenda of Starwood, a stellar presenter and my valued coaching client. She sent in a doozy of a viz; a dual-axis bar / line...

June Dershewitz on Analytics Analogies for Complex Concepts

Today’s esteemed guest has a 15-year career driving and presenting analytics strategies for major corporations. June Dershewitz is the Director of Digital Analytics at Apollo Education Group, the parent company of University of Phoenix, where she oversees the digital...

Build A Brain-Friendly Stacked Bar Chart in Excel [Template]

One of the best parts about writing an analytics blog is...analyzing the analytics on the blog. So meta. Recently while analyticizing, I noticed several internal site searches for “stacked bar chart”. Except...they retrieved zero results. Suddenly, a thought struck...

5 Productivity Tips for Dominating Presentation Crunch Time

For my first solo episode of the year, I’m taking an itty bitty detour from analytics and data viz land and asking you a simple question: What’s your New Year’s Resolution? Between taming my insane calendar, finishing my toddler’s playroom and writing my first eBook,...

Stéphane Hamel on Maximizing Your Analytics Visualization Toolbox

Welcome to a brand new year of The Present Beyond Measure Show! Hopefully you enjoyed the 2015 Year in Review Holiday Special. I know I had way too much fun recording it! Now let’s dive into 2016 with our first esteemed guest.... Stéphane Hamel is a renowned industry...